There are positives and negatives to every marketing medium, the choice of which medium to use very much depends on your business, your objectives and your audience - and it isn’t always an easy to decision to make. But how…
95% of direct mail is opened and looked it. That means it has to have an impact, it has to stand out from your competitors and most importantly; it has to create a response. Call to action – how does your…
Direct mail tends to split opinion, people who think it’s great, and people who don’t rate it very highly. But, direct mail brings in the results when it is produced to a high standard and targeted at the right people.…